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eFinance Financial and Digital Investments Group is highlighting its growing contribution to Egypt’s digital economy at Cairo ICT 2026, showcasing an integrated portfolio of technology platforms and payment solutions designed to support government modernisation, financial inclusion and the expansion of digital services.

Yasmin Rashad, the group’s Head of Corporate Communications, Public Relations and Media, said eFinance’s participation reflects its long-standing strategic partnership with Cairo ICT and its commitment to supporting the country’s digital transformation plans.

She noted that the group is working to strengthen its position across government and commercial payment services, while increasing the reach of its digital platforms among public-sector entities, businesses and individual users. The group is also looking beyond the domestic market, with plans to expand its presence in Middle Eastern and African countries.

A Connected Infrastructure for Digital Transactions

Rather than focusing on payment processing alone, eFinance provides services across the wider digital payments ecosystem. Its capabilities include building technology infrastructure, securing payment and collection networks, managing digital financial platforms and delivering cloud computing services.

The group also facilitates electronic connections between government agencies, companies, institutions and consumers, helping create a more integrated environment for digital transactions and service delivery.

Subsidiaries Drive Sector-Specific Digitalisation

eFinance’s expansion into key economic sectors is supported by its subsidiaries and strategic investments. E-Tax contributes to the digitalisation of Egypt’s tax system, while E-Health supports the Universal Health Insurance System through technology-based solutions.

Its portfolio also covers electronic payment services for consumers and merchants, smart card solutions and digital identity verification, providing tools that support the delivery of services across different sectors.

Beyond Payments: Trade, Transport and Logistics

The group’s technology solutions also extend to trade, transportation and logistics, reflecting its broader role in connecting digital services across the economy.

By reducing dependence on paper-based procedures and improving transaction efficiency, these platforms support faster service delivery and more streamlined operations.

At Cairo ICT 2026, eFinance is using its participation to underline its position as a provider of integrated digital infrastructure, while pursuing opportunities to take its expertise and platforms into new markets across the Middle East and Africa.