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Integrating Artificial Intelligence into Entrepreneurship and Marketing

In collaboration with the Ministry of Youth and Sports, the "Qudwa-Tech" initiative implemented specialized training programs aimed at enhancing the digital and marketing skills of female small-business owners. The programs focused on leveraging artificial intelligence in digital marketing, e-commerce, and visual digital content production.

Great Success for the "Digital Capsules" Track and YouTube Training

The "Digital Capsules" track witnessed strong participation with around 430 trainees attending an intensive workshop titled "YouTube: From Channel Setup to Content Creation and Monetization." The three-hour session aimed at building an effective digital presence for their ventures.

Practical Pillars and Hands-On Demonstrations to Drive Economic Returns

The training program revolved around three main pillars: channel establishment and content strategy development, secrets of successful video production, and growth and monetization opportunities. These were supported by live practical demonstrations to help participants compete effectively in the digital economy.