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inDrive, a leading smart mobility company in Egypt, announced its participation in the RiseUp Summit, reaffirming its commitment to supporting discussions on leveraging advanced technologies to develop smart transportation systems and build future-ready cities.

The company was represented by Evgeniia Matrosova, Head of Smart Mobility at inDrive, who took part as a speaker in a panel discussion titled “How AI and Data Coordinate the Modern City.” The session brought together representatives from major global technology companies and international players in the smart mobility sector.

During the discussion, Matrosova highlighted key advancements in smart transportation applications such as inDrive, emphasizing that these developments have strengthened the platform’s core business model, which is based on direct fare negotiation between drivers and passengers.

She noted that the integration of more intelligent technologies directly enhances operational efficiency, enables more accurate and fair pricing recommendations, and improves overall market efficiency by narrowing the gap between supply and demand—ultimately elevating user experience and the performance of smart mobility ecosystems.