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 Sahl, a leading Egyptian fintech and electronic payments company, has announced a strategic partnership with Erada Finance. The collaboration aims to allow Erada's clients to seamlessly pay their loan installments directly through the Sahl mobile application, marking a significant step toward boosting reliance on digital solutions for managing financial obligations.

The partnership enables Erada Finance customers to settle their outstanding dues through simple, secure steps on the Sahl app, accessible anytime and from anywhere. This integration minimizes the need for traditional, paper-based payment procedures and branch visits, delivering a highly convenient digital experience tailored to the modern consumer's daily needs.

Partnership and Service Snapshot

The table below outlines the core components and strategic benefits of the new service integration:

AspectDetails & Strategic Value

PartnersSahl (E-Payments & Fintech) and Erada Finance (Financing & Microfinance)

Service ProvidedDirect payment of Erada loan installments via the Sahl mobile app.

Customer Benefits24/7 secure access, elimination of physical commuting for payments, and enhanced flexibility in managing personal financial commitments.

Strategic ObjectiveTransitioning daily financial transactions to digital platforms and broadening the scope of Sahl's integrated payment ecosystem.

Expanding the Digital Payments Ecosystem

This rollout aligns perfectly with Sahl’s broader strategy to expand its portfolio of in-app services, connecting users to a wider array of essential financial tools through user-friendly digital channels. By moving beyond standard daily utility and retail payments, Sahl is actively providing solutions that help customers manage long-term financing commitments.

For Erada Finance, the partnership establishes a robust, supplementary digital payment channel. It allows the financing firm to leverage established digital infrastructure to facilitate easier, more flexible repayment collections, thereby enhancing overall customer satisfaction.

Sahl emphasized that cooperating with Erada Finance represents another milestone in its ongoing mission to simplify everyday payments and make essential financial services more accessible to the public, aligning with the financial sector's rapid shift toward comprehensive digitalization.