Damen Consolidates Its Position as a Fully Integrated Digital Payments Platform in Egypt
Over the past year, Damen has undergone a remarkable transformation, evolving from a nationwide electronic payments network into a fully integrated digital financial platform with a tangible impact on citizens, businesses, and public services across Egypt.
This rapid ascent has positioned Damen as one of the fastest-growing players in Egypt’s fintech ecosystem, driven by a strategy that combines wide geographic reach, strategic partnerships, technological innovation, and a strong commitment to financial inclusion.
Nationwide Reach as the Foundation of Growth
At the core of Damen’s expansion lies its extensive physical and digital infrastructure. With more than 110,000 points of sale covering all governorates, cities, villages, and rural areas, alongside over 25 branches nationwide, the company has succeeded in bringing digital financial services to communities long underserved by traditional banking channels.
This reach translated into strong operational performance, with Damen processing over 600,000 electronic transactions daily, while achieving a 51 percent year-on-year growth rate, reflecting rising trust among consumers, merchants, and institutional partners alike.
Strategic Partnerships Bringing Services Closer to Citizens
Damen’s growth has been closely tied to a partnership-driven approach that embeds digital payments into essential public and private services.
Through its cooperation with Egypt Post, postal money orders can now be disbursed through Damen’s merchant network, offering citizens faster access to their funds without congestion or geographic constraints.
In the transportation sector, Damen partnered with TransIT and Egyptian National Railways to introduce electronic train ticket sales via its payment terminals at major railway stations, easing congestion and enhancing passenger experience.
The company also expanded into the energy sector through a strategic partnership with Cargas, enabling customers to digitally settle natural gas bills, supporting Egypt’s transition toward cleaner and more sustainable energy solutions.
Meanwhile, Damen’s alliance with e& Egypt marked a major milestone in financial inclusion. The integration with the e& money wallet allows more than 10 million users to deposit and withdraw funds through Damen’s nationwide network, connecting bank wallets and telecom wallets within a single, seamless ecosystem.
Redefining Corporate Collections Through B2B Solutions
Beyond consumer services, Damen has significantly expanded its B2B offerings. The launch of its digital collection and deposit service for sales representatives enables companies to replace cash-based collections with secure, traceable digital transactions, reducing operational risk and improving cash flow transparency.
The company has also strengthened its institutional footprint by introducing installment collection services for associations and organizations, including the Assiut Businessmen Association, extending digital payment solutions into Upper Egypt and supporting economic activity at the local level.
Innovation at the Forefront: Damen Cash
Innovation reached a peak with the success of Damen Cash, the company’s mobile wallet, which won the Best New Mobile Payment App in Egypt for 2024 at an international awards ceremony in Dubai, just one year after its launch.
The app offers more than 600 services and is the first in the Egyptian market to introduce GAS NFC technology in collaboration with multiple gas companies. This achievement was further reinforced by Damen’s strategic partnership with BKN301, enhancing transaction security, operational efficiency, and scalability.
Commitment Beyond Business
Alongside its commercial expansion, Damen has maintained a strong focus on corporate social responsibility. Through its partnership with the Bahya Foundation, the company supported breast cancer treatment and awareness initiatives, while enabling citizens to contribute digitally through its payment platforms, reinforcing the role of fintech in social solidarity.
A Platform Shaping Egypt’s Digital Future
What Damen has achieved over a single year reflects more than rapid growth; it signals a strategic shift in how digital payments integrate into daily life. From rural villages to major transport hubs, from individual users to large institutions, Damen has positioned itself as a key enabler of Egypt’s digital transformation agenda.
With innovation, partnerships, and inclusion at the heart of its strategy, Damen’s trajectory suggests that its role in shaping the future of electronic payments and financial services in Egypt is only beginning.