Inertia Targets EGP 16 Billion in Sales and EGP 6 Billion in Investments in 2026
Inertia Real Estate Development has unveiled an ambitious strategy for 2026, targeting EGP 16 billion in sales compared to EGP 6 billion achieved in 2025, marking a projected growth of approximately 167 percent. The plan also includes accelerating construction works, launching new phases within existing projects, and pursuing a carefully structured expansion of its land portfolio.
The company aims to raise its investment spending to EGP 6 billion in 2026, up from EGP 3.5 billion in 2025, representing a 72 percent increase. The higher capital expenditure will support construction progress across projects, accelerate delivery schedules, enhance operational efficiency, and maintain execution quality.
Focus on Execution and Cash Flow Sustainability
Engineer Ahmed El Adawy, Chief Executive Officer of Inertia, stated that the company is prioritizing the launch of new phases within existing developments, expanding infrastructure works, and upgrading services and facilities. The strategy also includes accelerating the offering and delivery of new phases to support cash flows and strengthen the company’s ability to self-finance future expansions.
To finance these large-scale investments, El Adawy revealed that Inertia recently secured a long-term syndicated loan worth EGP 5.2 billion to partially finance the investment cost of its «Jefaira» project in Ras El Hekma. The banking consortium includes Banque Misr, Banque du Caire, National Bank of Egypt, Housing and Development Bank, and Suez Canal Bank.
He noted that the financing reflects strong confidence from the banking sector and represents a key milestone in supporting execution plans for «Jefaira», one of the company’s largest tourism and residential developments. The funding also contributes to improving Inertia’s capital structure by extending maturities and easing pressure on cash flows, enabling the company to allocate internal resources toward accelerating construction and meeting delivery timelines.
El Adawy emphasized that the strategic impact of the financing goes beyond liquidity, enhancing the competitiveness and investment appeal of «Jefaira» for both buyers and potential partners. It also opens the door for broader use of institutional financing tools in the coming phase, strengthening capital flexibility and supporting sustainable growth over the medium and long term.
Land Bank Expansion and Saudi Market Entry
Regarding its land portfolio, El Adawy described new land acquisitions as a core pillar of Inertia’s 2026 expansion strategy. The company is targeting the acquisition of land in Cairo to develop a mixed-use project aligned with growing demand for integrated urban communities.
He explained that site selection is based on rigorous criteria, including actual demand strength, infrastructure availability, and the potential to integrate residential, commercial, and service components to ensure high investment returns while mitigating geographic and financial risks.
In line with its geographic diversification strategy, Inertia has entered the Saudi market by establishing a real estate development company in the Kingdom of Saudi Arabia. The company has completed all necessary licensing and regulatory approvals to operate at the highest classification level for real estate development. Feasibility studies and land opportunity assessments have reached their final stages, paving the way for the launch of its first project in Riyadh.
El Adawy added that during 2025, Inertia focused on maximizing on-ground execution rates across its projects, stretching from West Cairo to Ras El Hekma on the North Coast. This approach significantly accelerated construction progress and laid a strong foundation for the company’s ambitious 2026 targets.