Jumia Egypt Launches “Black Friday 2025” with the Best Deals of the Year
Jumia Egypt, the leading e-commerce platform, has announced the launch of its highly anticipated “Black Friday 2025” campaign under the slogan “Best Deals of the Year,” kicking off on October 30 at 10:00 PM and running through November 30, 2025. The campaign celebrates the rapid growth of e-commerce in Egypt and reinforces Jumia’s commitment to offering exceptional value, variety, and convenience to its customers nationwide.
This year’s Black Friday season features five explosive Fridays and the special 11/11 event, packed with exciting promotions such as Flash Sales, WOW Deals, Weekend Discounts, Everything Under 100 EGP, and Price Smash Offers. Shoppers can also enjoy the interactive “Wheel of Fortune” experience, offering instant prizes and exclusive gifts throughout the campaign.
A wide range of leading local and international brands are participating this year, including Adidas, LC Waikiki, L’Oréal, El Araby, GSK (Sensodyne), American Eagle, Arma, Defacto, Andora, Maa Al Thahab, Sanita, and Glitter. The campaign also includes exclusive partnerships with payment and installment providers such as MNT-Halan, Souhoola, AMAN, Forsa, ContactNow, and the National Bank of Egypt (NBE), offering special “Triple Zero” installment plans for up to 12 months with no interest, no down payment, and no administrative fees.
Abdellatif Olama, CEO of Jumia Egypt, stated:
> “At Jumia, we aim to make Black Friday a real opportunity for Egyptian consumers to enjoy the best offers and value across all categories. At a time when customers are seeking both quality and affordability, we continue our commitment to expanding our customer base, empowering brands, and driving the digital transformation of commerce in Egypt.”
As part of its mission to promote financial inclusion and digital transformation, JumiaPay is partnering with major banks and Buy Now, Pay Later (BNPL) providers to offer exclusive payment promotions, zero-interest installment plans, and extra discounts for electronic payments—making online shopping more flexible, secure, and rewarding.
Jumia invites all shoppers to visit its website and mobile app to explore daily deals throughout the #JumiaBlackFriday season and enjoy a month-long shopping celebration filled with unbeatable offers and exciting surprises—truly delivering the “Best Deals of the Year.”