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eNovate, a subsidiary of eFinance Investment Group, has signed a five-year strategic cooperation protocol with Nasser Social Bank (NSB) during Cairo ICT 2026, marking a new step toward expanding digital financial services and strengthening the bank's technological capabilities.

The partnership aims to support the bank's digital transformation strategy, improve financial service delivery and promote financial inclusion through integrated technology solutions.

Expanding Digital Banking and Financial Services

The agreement was signed by Adel Mubarak, CEO of eNovate, and Walid El Nahas, representing the Deputy Chairman of Nasser Social Bank.

Through this collaboration, both parties seek to accelerate digital transformation and provide broader access to modern and innovative financial services.

The cooperation framework covers several key areas, including smart banking services, bank card issuance and personalization, digital payment solutions, mobile applications, fintech services, electronic collection and payment solutions, as well as technological infrastructure development.

Integrated Technology Solutions to Enhance Customer Experience

The partnership brings together eNovate's technological expertise and Nasser Social Bank's social and developmental mission to improve operational efficiency and enhance the quality of services delivered to customers.

The collaboration is also expected to contribute to expanding access to digital financial solutions across Egypt, supporting the integration of more individuals into the formal financial system.

Supporting Financial Inclusion Across Egypt

By combining advanced technology with the bank's social role, the five-year agreement seeks to establish a comprehensive framework for delivering more accessible, efficient and integrated financial services.

The partnership reflects a shared commitment to using technology as a key driver of financial inclusion and improving the overall customer experience through innovative digital solutions.