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Amazon has officially expanded its streaming lineup with the launch of the all-new Fire TV Stick HD, the thinnest and most portable device in the Fire TV family to date. Engineered for users on the move, the new stick is nearly 30% smaller than its predecessor and features a breakthrough power-efficient design that allows it to run directly from a TV’s USB port, eliminating the need for an external power brick. Despite its size, the device delivers a 30% performance boost and integrates Wi-Fi 6 and Bluetooth 5.3 for seamless, high-speed streaming.

Priced at $34.99, the Fire TV Stick HD comes integrated with Alexa Plus, offering AI-driven content recommendations and advanced voice control for smart home ecosystems. Pre-orders are open now in the US, with global shipping to the UK, Canada, Japan, and Australia starting April 29. This device targets the massive segment of users looking to upgrade legacy TVs into high-performance smart hubs without the bulk or complexity of traditional streaming boxes.