Techno Time

Chairman of Deyar Development: Financial Transparency and Total Cost Ownership Philosophy Are the Foundation of Trust in Real Estate

Sunday 25 October 2026 08:35
Hany Farag
Hany Farag

Eng. Hany Farag, Chairman of Deyar for Building and Development, has urged real estate developers to fully disclose the complete cost of property ownership before signing contracts. Providing buyers with transparent figures—from initial agreement to handover and ongoing use—enables more informed choices and reinforces trust across the sector.

Comprehensive Financial Vision Beyond the Unit Price

According to Farag, assessing real estate opportunities demands a complete financial picture rather than focusing solely on the unit's base price. This comprehensive evaluation must include payment timelines, precise handover specifications, and projected maintenance and finishing costs, while clearly separating fixed fees from variable estimates.

Smarter Investment Decisions and Realistic Planning

"A lifetime decision warrants a complete calculation," Farag highlighted, pointing out that long-term financial commitments require absolute clarity from day one. He noted that upfront transparency empowers families to budget effectively and allows investors to evaluate their expected return on investment (ROI) with realistic accuracy.

Building Market Trust Through Quality and Clarity

Farag concluded that adopting these standard practices minimizes disputes, stabilizes contractual agreements, and shifts market competition toward actual value and product quality, ensuring that client relationships are built on trust long before any contract is signed.