SBS Platform Launches Egypt’s First AI-Powered Network for Real Estate Brokers via WhatsApp
Side by Side Brokers (SBS) has officially announced the launch of its state-of-the-art digital platform powered by artificial intelligence, specifically designed to empower and develop the operations of real estate brokers in the Egyptian market. The platform aims to accelerate collaboration among brokers and streamline access to top sales, resale, and rental opportunities by intelligently and automatically matching available properties with buyer requests.
Ending WhatsApp Group Chaos: Turning Messages into Closed Deals
This initiative addresses one of the biggest challenges in the Egyptian real estate market, which relies heavily on personal networks and messaging groups. Every day, brokers exchange thousands of messages containing property listings and client requests, causing valuable opportunities to get lost in chaotic chat streams.
The SBS platform acts as a smart bridge that converts scattered data into clear, searchable, and matchable business opportunities. Brokers simply send property details or client requests via WhatsApp, and AI algorithms instantly categorize, analyze, and match the data, sending swift notifications to the relevant brokers.
Advanced Background Technology without Complexity
Commenting on the launch, Yehia Negm, CEO of SBS, stated:
"We spent two years developing the technology and algorithms behind the platform. Our goal was never to add a complex system that requires steep learning curves or disrupts a broker’s daily routine. Instead, we wanted technology to work seamlessly in the background so brokers can focus on what they do best: building relationships and closing deals."
Key Features and Smart Solutions for Brokers and Agencies
The platform offers a comprehensive suite of smart solutions tailored exclusively for the Broker-to-Broker (B2B) market, including:
Smart Matching: Automatic analysis and tracking of property data and client requests to deliver optimal match results.
Ease of Use: Instant data submission via WhatsApp without the need to manually re-enter entire property portfolios from scratch.
Direct Notifications: Instant alerts and updates delivered through familiar communication channels like WhatsApp and Telegram.
Privacy Protection: Discovery of joint collaboration opportunities without publicly exposing full property portfolios.
Management Tools for Agencies: Dedicated dashboards to monitor team performance and track opportunity flows for real estate firms.
Flexible Business Model and Future Vision
SBS operates on a Freemium model, providing core services for free alongside optional paid features for scaling operations. The platform is currently onboarding its first batch of founding brokers, with plans to introduce advanced tools to track deal progression from initial matching to final closure.