e& Cash Holds Second Place in Egypt’s Mobile Wallet Market With 24% of Active Wallets
e& cash has consolidated its position as the second-largest mobile wallet service in Egypt, accounting for 24% of active telecom wallets during the first half of 2026, according to the latest indicators released by the National Telecom Regulatory Authority.
The service also captured 23% of all registered mobile wallets, 20% of transaction volumes and 14% of total transaction value, placing it firmly behind Vodafone Cash but ahead of Orange Cash and WE Pay across the main usage indicators.
The figures show that e& cash’s market position is relatively balanced across wallet ownership and active usage, with its share of active wallets slightly higher than its share of total registered accounts.
One in four active telecom wallets belongs to e& cash
Egypt had 57.01 million mobile wallets by the end of the first half of 2026.
e& cash accounted for 23% of that total, ranking second after Vodafone Cash and ahead of Orange Cash and WE Pay.
Its share rises to 24% when only active wallets are counted, suggesting a relatively healthy level of engagement among its customer base.
By comparison, Vodafone Cash held 57% of active wallets, Orange Cash 17% and WE Pay 2%.
Transaction share remains below wallet share
The more revealing difference appears when customer activity is measured.
e& cash handled 20% of the 2.22 billion mobile-wallet transactions carried out during the first six months of 2026.
Its share of total transaction value was lower, at 14% of the EGP 2.96 trillion processed across the market.
That means the service’s position is stronger in wallet ownership than in the value of money moving through those wallets.
This does not necessarily indicate weak usage, but it does show that the average transaction profile on e& cash differs from the market leader, where Vodafone Cash’s share of transaction value is significantly higher than its share of registered wallets.
e& cash remains the closest challenger to Vodafone
Across all four key indicators published by NTRA, e& cash ranks second:
It holds 23% of registered wallets, 24% of active wallets, 20% of transaction numbers and 14% of transaction value.
Orange Cash follows with 20% of registered wallets, 17% of active wallets, 10% of transactions and 8% of transaction value, while WE Pay remains much smaller.
That makes e& cash the clearest challenger to Vodafone Cash in Egypt’s telecom-wallet market, even though the gap between the two providers remains substantial in actual transaction activity.
A market growing faster in usage than in account numbers
The wider market is expanding quickly.
The number of telecom wallets increased 23% year-on-year to 57.01 million in the first half of 2026, while the number of transactions jumped 62% to 2.22 billion.
Transaction value rose 56% to EGP 2.96 trillion.
For e& cash, the key question is therefore no longer simply how many wallets it can add, but how much more activity it can generate from an already sizable user base.
Its 24% share of active wallets gives it a strong starting point.
The next competitive battleground is likely to be transaction intensity — how often users pay, transfer and deposit money, and how much value passes through each wallet.
Scale is no longer enough
The NTRA figures show a market becoming more sophisticated.
A large registered user base still matters, but active-wallet share, transaction frequency and transaction value are becoming increasingly important measures of performance.
e& cash is well positioned on the first two counts, with nearly one in four active telecom wallets in Egypt.
Its challenge is converting that scale into a larger share of actual financial flows.
That will determine whether it can close the gap with Vodafone Cash or remain a strong but distant second in Egypt’s rapidly expanding mobile-wallet market.