Kaspersky Shares Practical Steps for Safely Supporting Young Aspiring Creators Online
With over 30% of Gen Alpha children aspiring to become social media creators, parental guidance is increasingly essential to ensure their safety online. Studies show that around 32% of 12–15-year-olds already consider “YouTuber” their dream job.
Kaspersky emphasizes that parents can transform potential risks into teachable moments by learning how platforms work, setting up privacy and security features together, and maintaining open conversations about boundaries. Key recommendations include:
Be curious, not critical – Encourage dialogue about online aspirations, exploring children’s interests while naturally introducing safety topics. Tools like Kaspersky’s Cybersecurity Alphabet help children learn digital hygiene in an engaging, age-appropriate way.
Set up accounts together – Guide children through account creation, privacy settings, two-factor authentication, and strong passwords.
Teach responsible sharing – Avoid posting sensitive information such as home addresses, school details, schedules, or locations.
Monitor visibility – Regularly search your child’s online alias to check for exposure or impersonation.
Watch for scams – Warn children about fake sponsorships, phishing attempts, and suspicious collaboration offers.
Discuss online strangers – Teach children to recognize grooming behaviors and report suspicious interactions, ensuring they know they can come to parents safely.
Anna Larkina, Privacy Expert at Kaspersky, said:
"Supporting young creators means balancing encouragement with guidance. Tools like Kaspersky Safe Kids enable parents to monitor online activity, manage screen time, and protect children from digital risks without being intrusive."
By combining guidance, education, and the right digital tools, parents can help young creators explore their creativity online safely and confidently.