inDrive Launches “Nas_inDrive” Challenge to Discover Talents and Celebrate Creativity in Egypt
inDrive, the leading and first ride-hailing platform in Egypt, has announced the launch of a new social media challenge under the theme #Nas_inDrive, a creative initiative designed to celebrate brave, passionate individuals who choose to chart their own paths and overcome challenges with determination.
The campaign invites inDrive users across Egypt to participate by posting short videos on their personal social media accounts showcasing their talents, passions, or creative skills — whether in dance, music, art, comedy, or any other form of artistic expression. The challenge is open to everyone, with no limits on creativity or imagination.
How to Participate
To take part, participants must upload their videos on their personal social media profiles, use the hashtag #ناس_inDrive, and tag the official inDrive page, along with the campaign’s ambassadors:
Mohamed Barakat, football star
Zoba, performing artist and dancer
Ahmed Magdy, comedian
Assem Kamal, creative artist
Together, these ambassadors will help spotlight and support emerging talents across Egypt, encouraging creators to share their passion with a wider audience.
Exciting Rewards
The challenge offers participants exclusive prizes and experiences, including:
A live dance session with Zoba
A hands-on comedy workshop with Ahmed Magdy
An interactive creativity masterclass with Assem Kamal
In addition, Mohamed Barakat will offer 100 exclusive “Football Boxes”, each containing a signed jersey, a signed football, and a water bottle.
Two iPhones will also be awarded to the creators of the most inspiring and outstanding videos.
Celebrating Real People, Real Stories
The campaign coincides with the launch of the new “Nas inDrive” platform, which aims to spotlight real stories of real people who have courageously chosen to pursue their own paths, defy expectations, and take risks in pursuit of their dreams.
Through this initiative, inDrive reaffirms its mission to celebrate human creativity, independence, and determination — values that lie at the heart of its global identity.