Yaqoot Signs Strategic Partnership with EMKAN to Offer «Buy Now, Pay Later» Solutions for Customers in Saudi Arabia
Yaqoot, the fully digital mobile service by Zain Saudi Arabia, has announced a strategic partnership with EMKAN Finance, a leading digital financial solutions provider licensed by the Saudi Central Bank (SAMA). The agreement aims to expand payment options for Yaqoot customers by enabling them to benefit from EMKAN’s «Pay Later» service when purchasing smart devices, with the flexibility to pay in five interest-free installments.
The partnership supports Yaqoot’s ongoing efforts to enhance its fully digital ecosystem, offering customers greater freedom and convenience. By eliminating paperwork and complex procedures, Yaqoot continues to deliver user-centric digital services that simplify access to essential products and elevate the overall customer experience.
Commenting on the partnership, Dr. Abdullah bin Taleb, General Manager of Technology for Yaqoot Digital Services, said: «Our collaboration with EMKAN represents a practical step toward enhancing our customers’ experience by offering innovative payment solutions that make it easier for them to purchase smart devices. This partnership aligns with Yaqoot’s vision of providing simple, flexible digital solutions that deliver real value.»
The collaboration adds to a series of achievements recorded by Yaqoot in recent months. The service recently won two awards at «SMARTIES KSA 2025» in the Performance Marketing and Customer Journey/CRM categories. It also previously received two MENA Digital Awards 2025 in the Technology & Telecom and Performance Marketing categories, reaffirming its position as one of the Kingdom’s most prominent digital products in the telecommunications sector.