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Samsung Electronics Egypt strengthens its leadership in the regional artificial intelligence scene by participating in the ”AI Futures Lab” event in Dubai

Wednesday 26 November 2025 09:51
Samsung Electronics Egypt strengthens its leadership in the regional artificial intelligence scene by participating in the ”AI Futures Lab” event in Dubai

Samsung Electronics Egypt announced its participation as a key partner in the "AI Futures Lab" event, within the activities of the Function1 Artificial Intelligence Conference and Exhibition, which was held in Dubai on November 18 and 19, with the participation of a group of thought leaders and technology experts from the region and the world, to review the latest developments in the field of artificial intelligence and its role in shaping the future of the digital economy. This participation comes in line with its strategy of integrating artificial intelligence technologies within its latest mobile phones and screens, enhancing Samsung's leading role in delivering smarter experiences to users.

Samsung participates in this event with its pioneering program "Samsung Innovation" in recognition of its role as one of the most important axes of the company's community development. The program has proven its impact in supporting technological education and innovation leadership around the world, including Egypt, where the program has been able to train and empower more than 2000 students from various governorates since its launch, which contributed to enhancing their competitiveness in the fields of artificial intelligence, Internet of Things and data analysis.

Samsung is represented on the jury of the competition by Ahmed Jaafar, CEO of the marketing and e-commerce sector, who is one of the most prominent industry experts in the region. Jaafar participates in a committee that includes a group of specialists in evaluating smart solutions and technical innovations participating in the competition, reviewing Samsung's experience in employing technology to serve humans and support digital transformation in regional markets.

Ahmed Jaafar, Chief Executive Officer of Marketing and E-Commerce at Samsung Electronics Egypt, said: “We are proud to participate in the AI Futures Lab event as a key partner that reflects Samsung's firm commitment to supporting digital transformation in the region. The integration between Egypt's AI strategy and the UAE Vision 2031 is a leading model for regional cooperation based on innovation and knowledge.” He added: “With our extensive global experience in the use of advanced technologies, we are developing smart and sustainable solutions that enhance Samsung's position as a reliable partner in driving innovation and technological integration in the Middle East.”

AI Futures Lab is a program and competition specialized in artificial intelligence, providing an interactive platform that combines education, innovation and entrepreneurship. Participants receive guidance from a group of experts and academics in major universities and international industrial institutions, and allows them to present their projects in front of an international jury and a wide audience of more than 10,000 participants.

The participation of Samsung Electronics Egypt in this event comes as a strategic step to enhance cooperation between Egypt and the UAE in the fields of modern technology and artificial intelligence, and open new horizons for the exchange of experiences between innovators and entrepreneurs from different countries, contributing to setting future standards for the development of technological solutions that support growth and economic prosperity in the region.

Samsung's innovation program is one of the most prominent corporate social responsibility initiatives, and aims to develop the skills of young people in the fields of artificial intelligence, the Internet of Things, and programming, through practical training and partnerships with leading universities and educational institutions. The program also focuses on stimulating innovative thinking and building digital capabilities in line with the requirements of the labor market in the digital age.